What’s inside
- Benchmark ranges by property type (boutique, resort, business hotel, homestay).
- Seasonality patterns and how winners price compression dates.
- Distribution mix targets (direct vs OTA) and net revenue impact.
- Common rate-rule frameworks (LOS, CTA/CTD, BAR ladders).
- A 30/60/90-day action checklist to close gaps.
Sample benchmark table (illustrative)
These are example ranges to show the structure. Replace with your real segment data as it becomes available.
| Segment | Occupancy | ADR | RevPAR | Direct share |
|---|---|---|---|---|
| Boutique (10–40 rooms) | 62–78% | ₹5,800–₹9,200 | ₹3,800–₹7,200 | 28–45% |
| Business (40–120 rooms) | 68–84% | ₹4,900–₹8,100 | ₹3,900–₹6,600 | 22–38% |
| Resort (seasonal) | 54–76% | ₹7,500–₹14,500 | ₹4,300–₹10,200 | 25–42% |
FAQ
Can I cite this report?
Yes—once you download the full report, you’ll get a citation format and a summary “capsule” you can quote in decks and articles.
Is this only for India?
The initial benchmarks are India-forward, but the methodology and templates can be localized to any region.